Sirha Arabia in Riyadh October 2024

t's a prestigious exhibition dedicated to food services and hospitality, with 350 exhibitors offering diverse food products, equipment, and more.


Visit Sirha

Sirha Arabia

Born from the desire to bring together local and international Food Service, Sirha Arabia is the new meeting place in the Middle East for food, equipment, bakery and coffee professionals. It is a unique opportunity to bring Sirha Food's know how and to integrate an ecosystem gathering chefs, modern cuisine, technologies and innovations in a dedicated space, inviting exchange and openness to the cuisine of tomorrow.



Why Sirha Arabia exhibition?


support the development of quality international tourism linked to Vision 2030 project in Saudi Arabia

Participate to the development of a host country for creative and innovative catering projects

Help the Food Service professional for the import-export activities from and to Saudi Arabia

Promote the values attached to local products and tradition

Make the destination Saudi Arabia known thanks to Sirha Food

Promote the attractiveness of the country to international chefs

Contribute to the opening of the country to international culinary cultures